Tuesday, April 12, 2011

The Art of Business Development

What entrepreneurs can learn from Ben Franklin.
For the 100 years leading up to American independence, the rivaling superpowers of the day were England and France. But, France had recently faced scarring defeats at the hands of the English in the Seven Years' War, so American leaders needed a great envoy to convince King Louis XVI to join forces with them. They chose Benjamin Franklin, who got on a ship bound for Pairs... to do some Business Development work.
Much has been written about Benjamin Franklin and his effort to convince the French to partner with fledgling United States. Interestingly, so many of the concepts apply to today's Internet world.  By observing the circumstances of the time, entrepreneurs can learn what are the best practices in Business Development which are still applicable today.

1 comment:

Unknown said...

Nice Article