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From
Curbed:
Gardeners who take a look at what’s growing in their
backyard (or, in the case of city dwellers, on their windowsills and
even fire escapes), can clearly see that the idea of gardening has
evolved. While the hobby is as popular as ever, the days of blooming
perennials, roses, and white picket fences have faded.
What we’re growing is different. Today, 1 in 3 households grow some of their own food,
the largest number seen in a decade. And it’s not just a resurgence
seen in the older demographics that typically fill up home and garden
stores on the weekends. The number of millennial growers and gardeners
has exploded; from 2008 to 2013, participation from this age group
surged 63 percent.
“Time is ripe for people to disrupt this industry,” says
Cameron MacKugler, CEO and founder of Seedsheet, a plantable sheet
embedded with seeds for easy growing. “The leading consumer is still a
55-year-old woman. Not enough companies are switching to address the
urban millennial.”
Urban dwellers are increasingly looking for smart solutions, from window boxes to large-scale urban farming options such as Brooklyn Grange. Growing networks of community gardens and online resources (see the wildly successful Urban Gardeners Republic group) suggest gardening media has grown well beyond glossy mags near the supermarket checkout. Simply put, urban gardening is hot. To help city or
apartment dwellers with little to no outdoor space, we’ve compiled the
best products and tips for gardening in small spaces. (Read more.)
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